About Us

The Founders
We have a deep affection for pita
Barouche started with a simple conviction: pita deserves better. Wim and Nathaniël travelled through the Mediterranean and became fascinated by the combination of fresh ingredients, honest bread and real flavour. Back in Ghent, they decided to reinvent the pita — not as cheap fast food, but as a premium dish that makes you feel good.
The Pita Republic was born.
This Is Barouche
Baked Fresh Every Day
Sourdough
24 hours of rest and fermentation. No shortcuts, no pre-made dough.
Baked in Ghent
Our own bakery in Ghent. Every pita handmade, every single day.
Delivered daily
Fresh to every location every morning. Never yesterday, always today.

Our Values
Play at the Highest Level
We play Champions League. No shortcuts, no compromises. Every detail counts — from the dough to the last topping.
Progress with Purpose
We keep moving, growing and innovating. But never without direction. Progress always has a reason.
Create Feel-Good Moments
Every guest interaction is an opportunity. We aim for a smile with every order, every single day.
One Team, One Mindset
Open, honest and together. Whether you work in Ghent or Antwerp — we are one team with one mission.