ABOUT US
THE FOUNDERS
Wim
We have a deep affection for pita. Throughout our student years in Leuven, we savoured this staple dish repeatedly. Nevertheless, we believe we can push its boundaries. Our mission is to captivate the world with an unparalleled Mediterranean fast food experience: fast, fresh and healthy at an affordable price point.
— Wim & Nathaniël
Nathaniël
OUR VALUES
1.
WE PLAY CHAMPIONS LEAGUE
Demand nothing less than the best. We do not take shortcuts. We choose this league not because it is easy, but because it’s hard.* We scale the unscalable.
2.
KEEP MOVING FORWARD
We embrace change, it is the only way forward. We are pioneers and entrepreneurs by heart. We are not afraid of the unknown and love to try out new things.
3.
CREATE HAPPY MOMENTS
Every pita box is a gift and present it with a smile. We are sociable and welcoming. We give every guest an unforgettable and unique experience.
4.
BE ONE
We are one team. We are honest and say things as they are. Open and frank, friend to friend. We are in this together and help each other no matter what.